| Leagal Name | NEWZERA TECH LABS PRIVATE LIMITED |
|---|---|
| Address | 30, 3rd Floor, Dawa Bazar, 14, R.N.T. Marg, Indore, Indore, Madhya Pradesh |
| City | Indore |
| State | Madhya Pradesh |
| Country | India |
| Industry | |
| Website | newzera.com |
| Nature of Entity | |
| Industry Detail | INFORMATION TECHNOLOGY |
| What is the problem you are solving? | 1. We will destroy/eliminate the cobweb of fake news as we strictly adhere to trusted sources for information, after rigorous evaluation at research level. Furthermore, our proprietary Deep Learning Algorithms are designed specifically to filter fake news. And most importantly, despite being a social networking platform, the circulation of news within the network is restricted only to Newzera, thereby eliminating the scope of circulation of fake news by users. 2. There can be multiple articles written by multiple publishers for reporting the same news story. We will string these together, with the help of our specifically designed Artificial Intelligence algorithms, to a single contextual Storyline. 3. We are introducing a unique format of news - ‘time-line based news stories’. We will automatically generate these Storylines using our proprietary Machine Learning algorithms. They will not only get the user a daily dose of the news on the go but will also be able to trace the associated past events. This opens doorways for a more comprehensive understanding of the event and its possible future repercussions. 4. We will solve this problem by identifying potential news stories with the ability to track them using a novel topic detection & tracking algorithm using Machine Learning. |
| What is your unique selling point? | Newzera will be a breakthrough product on an unexplored concept at the world-level. It is a step forward towards Robo-journalism and will match the standard and quality of technical giants like Facebook, Google, Twitter and Instagram but with an India-first target market, acting as a catalyst in strengthening information literacy in India. Our creative solution will reinvent the news space and transform the way social networking is perceived. It will be implemented with the application of advanced Artificial Intelligence technologies and Machine learning algorithms by qualified top-level team. We are creating, whether it is in the form of inventing new algorithms or applying active research and methods which would be patentable. The new IPs are a definite leap for India towards innovation. With the provision of appropriate resources, Newzera will turn out to be the big game-changer and a first-of-its-kind product for the world that’s developed in India. |
| What will be the revenue model? (Revenue Model: It is a framework for generating financial income and identifies the sources of revenue for a product or service.) | We will be using a variety of methods below to generate revenue in the company. 1. Advertisements on the platform: This will be a major source of revenue for us. As Newzera is going to be a B2C product, we will running advertisements on the platform. We will support the Cost-Per-Click (CPC) and Cost-Per-Mille (CPM) advertisement model. We will also use our learnings from our proprietary Patented Tech (US15/427550) for determining the ad ranking and placement. 2. Paid surveys/polls by the enterprises - This will be a new innovative paid service for the enterprises. Enterprise clients can run a paid survey/poll where we will mine the relevant data using our platform and present the results in a privacy preserving manner. This will give the chance to the enterprises to collect real-time statistics about the public opinion. 3. Commission from the sale of news: We will be collaborating with the leading news publishers and circulating their news on our platform. This will inturn increase the traffic on their news articles and in-turn increase their revenue. The terms of our partnership would allow us take a cut of commission for the revenue generated by our users. |
